The primary purpose of a Heads of Terms Agreement is to ensure that both parties are on the same page and to prevent misunderstandings or disputes later in the negotiation process. While the document itself is not legally binding, certain clauses, such as those related to confidentiality, exclusivity, and intellectual property, may be enforceable if explicitly stated. This agreement is particularly useful in complex transactions, such as mergers and acquisitions, joint ventures, or large-scale commercial deals, as it provides a structured approach to finalizing the details and moving towards a formal contract.